Compliance guide for real estate professionals
Real estate agents in Nunavut are licensed under the Real Estate Agents' Licensing Act (inherited from Northwest Territories legislation). Section 18(c) of the Act prohibits agents and salespersons from making, publishing, advertising or distributing any misrepresentation respecting a trade. No territorial authority or real estate association has published specific virtual staging guidance, but the prohibition on misrepresentation would apply to virtual staging that misleads buyers.
Under Section 18 of the Act, the superintendent may suspend or cancel the licence of an agent or salesperson who makes, publishes, advertises or distributes any misrepresentation respecting a trade.
Add written disclosure to your MLS listing description and all marketing materials stating that virtual staging has been used. Include this in the first line of your public remarks.
Watermark each virtually staged photograph with 'Virtually Staged' text. This ensures disclosure travels with the image if shared or downloaded.
Include original, unstaged photographs in your listing gallery alongside virtually staged images. Side-by-side presentation shows buyers both current condition and potential.
Do not digitally remove defects, alter structural elements, or modify anything that would misrepresent the property's actual condition. Virtual staging should only add furniture/decor.
"Images have been virtually staged to illustrate the property's potential. Furniture and decor shown are digitally rendered and are not included with the property. Please refer to the original photographs for an accurate representation of the property's current condition."
"This home features virtual staging to help you visualize its potential. The furniture shown is digitally added and not physically present. Schedule a showing to see the actual space. #VirtualStaging #RealEstate"
"This listing includes virtually staged photographs. Digital furniture and decor have been added to help you visualize the space. These items are not present in the physical property. Original photographs are available upon request."
"VIRTUALLY STAGED – Furniture shown is digitally rendered"
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