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Virtual Staging in Tasmania

Compliance guide for real estate professionals

Allowed with Disclosure

Tasmania's Property Agents and Land Transactions Act 2016 requires agents to avoid misleading conduct. Consumer Affairs Tasmania enforces compliance.

⚠️Potential Penalties in Tasmania

ACL penalties apply: up to $50 million for corporations. State penalties for license breaches.

How to Stay Compliant

Apply clear visual labeling to all staged images

Under the Property Agents and Land Transactions Act 2016, agents must avoid conduct likely to mislead. A visible watermark or label on each staged image is the most straightforward way to demonstrate compliance with this requirement.

Tip: Use 'Virtually Staged' rather than just 'Digital' or 'Enhanced'—clearer language leaves less room for misinterpretation.

Consider Tasmania's regional market characteristics

Tasmania's property market includes many interstate buyers who may purchase remotely. For these buyers, accurate virtual staging with clear disclosure is especially important—they're relying heavily on online materials to make decisions.

Tip: Include a prominent disclosure in your listing description noting that virtual staging has been used and original photos are available.

Provide comprehensive unstaged photography

Don't just provide unstaged photos on request—consider including them proactively in your online listings. A 'See Original Photos' option demonstrates transparency and builds trust with CBOS expectations.

Tip: Some portals allow you to create photo galleries or sections—use these to separate staged and original images clearly.

Maintain accurate representation of rural properties

Tasmania has significant rural and lifestyle property stock. When staging these properties, be careful not to misrepresent outdoor areas, land condition, or outbuilding interiors. Rural buyers often make significant financial decisions based on land and structural condition.

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Disclosure Templates

— Copy-ready for Australia

Property Listing

"Images have been virtually staged to illustrate the property's potential. Furniture and décor shown are digitally rendered and are not included with the property. Please refer to the original photographs for an accurate representation of the property's current condition."

Social Media

"This property features virtual staging to help you visualise its potential. The furniture shown is digitally added and not physically present. Book a viewing to see the actual space. #VirtualStaging #PropertyMarketing"

Property Website

"This listing includes virtually staged photographs. Digital furniture and décor have been added to help you visualise the space. These items are not present in the physical property. Unstaged photographs are available upon request."

Image Watermark

"VIRTUALLY STAGED – Furniture shown is digitally rendered"

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Sources & References

→Property Agents and Land Transactions Act 2016

→Consumer, Building and Occupational Services (CBOS)

→Australian Consumer Law (ACL)

Primary: Consumer, Building and Occupational Services Tasmania · Visit →

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